EXPLORACIÓN EN LA COMUNICACIÓN INTERNA COMO EFECTO COMPETITIVO

Authors

  • Damaris Ivonne Macias Cortes Universidad Autónoma de Ciudad Juárez
  • Flor Gabriela Ponce Amaya Universidad Autónoma de Ciudad Juárez
  • Nancy Marely Escobedo Gonzalez Universidad Autónoma de Ciudad Juárez
  • Julio Berumen Alatorre Universidad Autónoma de Ciudad Juárez
  • Tomas J. Cuevas-Contreras Universidad Autónoma de Ciudad Juárez

DOI:

https://doi.org/10.19044/esj.2013.v9n17p%25p

Abstract

This paper is about internal communication and its influence on the competitiveness of organizations. Internal communication is analyzed as a key factor for the company, also, how it profits to have effective communication as source of prevention, detection and troubleshooting processes in a timely manner. This also describes the important issues that allow internal communication and links measurable indicators of competitiveness and productivity of the company.

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Published

2013-06-30

How to Cite

Cortes, D. I. M., Amaya, F. G. P., Gonzalez, N. M. E., Alatorre, J. B., & Cuevas-Contreras, T. J. (2013). EXPLORACIÓN EN LA COMUNICACIÓN INTERNA COMO EFECTO COMPETITIVO. European Scientific Journal, ESJ, 9(17). https://doi.org/10.19044/esj.2013.v9n17p%p