MUGE, Ors; OZGE, Latif. THE EXAMINATION OF BRAND COMMUNITY CONCEPT IN FOOTBALL SPORTS CLUBS AND A CASE STUDY FROM TURKEY: THE EVALUATION OF FENERBAHCE’S SPORTS CLUB AND ITS PRACTICES AS A BRAND COMMUNITY. European Scientific Journal, ESJ, [S. l.], v. 9, n. 10, 2013. DOI: 10.19044/esj.2013.v9n10p%p. Disponível em: https://test.eujournal.org/index.php/esj/article/view/948. Acesso em: 19 apr. 2025.