Madrigal-Moreno F, Madrigal-Moreno S, Béjar-Tinoco V. Estrategias de marketing orientadas al consumo de la generación centennial. ESJ [Internet]. 2021 Feb. 7 [cited 2025 May 10];17(4):268. Available from: https://test.eujournal.org/index.php/esj/article/view/13976